Nippon Information Incorporated

PRESIDENT Tatsuo Saito FOUNDED December 1, 1969
TURNOVER (YEN) 800 million
ADDRESS 77 building 4-14-11 Ginza
Chuo-ku, Tokyo 104-0061		 PAID-IN CAPITAL(YEN) 30 million
TOTAL STAFF 45(Male:29, Female:16)
TELEPHONE +81-3-3542-9441 INTERVIEWERS 80
FAX +81-3-3542-9447    
HOME PAGE http://www.n-info.co.jp
E-mail niken@n-info.co.jp

COMPANY DESCRIPTION

Nippon Information Incorporated provides focus group facilities: Speaks in Kojimachi, Tokyo and EXAM in Ginza, Tokyo. We offer Group Interview for qualitative research with planning, fieldwork, and reports to satisfy clients. In addition, we have "Monitor Car" and CLT research centers to get more accurate data. Our market research services, especially qualitative/quantitative research, provide concrete information and reports with effective and speedy approach.
COMPANY PROFILE

1969 ・Nippon Information Incorporated established
1972 ・"The First Calendar Image Study" started (In 2001, "The 30th Calendar Image Study" held; in foreign countries, the study held over 16 times since 1985)
1977 ・"Voice System" for monitor net formed
・Two-way communication to connect with consumers began
1987 ・"Monitor Car" as a moving research car introduced
1989 ・Speaks, Focus Group Interview Room, established in Kojimachi, Tokyo
1993 ・EXAM, Marketing Communication Laboratory for various purposes, established in Ginza, Tokyo
1995 ・"The Second Monitor Car" introduced
1996 ・Bird's Eye, Focus Group Interview Room, established in Akasaka, Tokyo
1998 ・Voice, Focus Group Interview Room, established in Ginza, Tokyo
・CLT Shibuya opened at Bunkamura Street in Shibuya, Tokyo
1999 ・CLT Ginza opened at Matsuya Street in Ginza, Tokyo


Fields of Operation（specializing in this service=◎、offering this service=◯）

Consumer Marketing Research ◯ Media Research（Publications） ◎
Product Evaluation ◎ Social Opinion
Product Concept Test ◎ Corporate Image/Corporate Identity ◯
Test Marketing/Market Model
Customer Satisfaction
Pricing Research ◎ Business-to-Business Research
Packaging/Naming Research ◎ Industrial Research
Pre-test/Post-test ◎ Distribution Research
Advertising Effectiveness ◎ Trade Area
-■Media Research（TV, Radio, etc.）■ ◎

Others:


CONTENTS