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JMRA Annual Conference

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JMRA Annual Conference 2018!

~ July 26, 2018 ~

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JMRA has held annual conferences every year since our 30th anniversary in 2008. We aim to assist the further development of marketing research through the internal and external transmission of information and providing regular opportunities where information can be exchanged at these annual conferences.
We have decided to avoid the busy season at the end of the year and hold our conference in the summer so that it will be easier for young researchers and students to attend as well. We hope you will all join us!

Event Overview 

 

JMRA Annual Conference 2018

Theme
 “WITH US – The Future We Build Together”


The JMRA Annual Conference is a place where information transmission and exchange towards marketing research affiliates is activated and encourages the improvement of the presence of the industry itself. We are planning contents that surpass current trends both inside and outside of the industry.
This year’s theme is “WITH US – The Future We Build Together.” We originally held JMRA Conferences towards working professionals. However, starting this year, we will challenge in hosting a two-part event where we will be providing contents for students in the morning session and working professionals in the afternoon. Our goal is to expand and improve our industry’s recognition. We will address and tackle issues regarding the handling of human resource cases such as recruitment and aspects related to work-style reforms along with the establishing achievement evaluations and clarifying researcher’s set of skills.

Date:     July 26th, 2018 (Thursday)

Venue:  Belle Salle Shinjuku Grand
                            Level 1 Sumitomo Fudosan Shinjuku Grand Tower 
                            8-17-1 Nishi-Shinjuku, Shinjuku, Tokyo 160-0023
                           
Access 
Lectures:
Key speakers of this year are the following: 
 ・
Professor Hiroshi Sasaki (Business Administration Professor & Career Center Department Head of Rikkyo University) 
   


 ・Mentalist DaiGo (Advisor to Genesis Healthcare Co./Specially-appointed Professor at Niigata University of Rehabilitation)

    

  ・Ms. Hiroko Wada (Representative of Office WaDa)

   

Registration:
*See Japanese registration page.
(Registrations will start in June) 

Time Table: (TBD - *Changes may be made to the program.) 


Co-hosted by

 Students Contents Details (Hall B):

[10:00-10:20]     Explanation of Marketing Research (Basic Knowledge/Process etc.)
                            Lecturer: Prof. Sasaki
[10:20-11:20]       Panel Discussion with Young Professionals
                            Facilitator: Prof. Sasaki
                            Panelists: Advertisers/Agencies/Research Companies
[11:20-11:30]       (Short Break)
[11:30-12:00]       “Let’s Ask the Panelists” Corner

 Please kindly wait for further details of the lectures.
We also are planning other various appealing and enticing events such as a lecture by ESOMAR rep regarding global trends (TBD) and look forward to welcoming everyone.
Details will be announced as they are confirmed. Please don’t miss it!

★Would you like to be a sponsor of the JMRA conference?★★
    We are looking for sponsors to support our conference.
    If you are interested, please kindly download, fill-out and submit the application form below.
    Your help will be greatly appreciated.
    Sponsor Application Form (TBA)

★Contact★★
   office@jmra-net.or.jp